There are more renters in the US today than there have been since 1965.
If you have a rental property, the pool of potential tenants is large. But how do you advertise your rental property to attract the right ones, especially in a diverse place like Las Vegas?
You can advertise your rental property using traditional methods or by going online. Either way, there are some necessary things you need to know in order to get the right tenants in your home.
Keep reading to learn more about how to advertise a rental propery in Las Vegas, NV.
Who Is Your Ideal Renter?
It's against the law to discriminate in your advertising. However, you can figure out who would naturally want to live in your home and then tailor your advertisement to their needs.
Are you looking to rent to college students or families? Elderly people or maybe someone who needs a short-term stay, such as traveling business people?
Knowing who you want in your home will help you get started in the process of advertising it.
How to Advertise a Rental Property the Traditional Way
Of course, you can always go the traditional routes for advertising your property. In some cases, these are very beneficial.
For example, if you live on a busy street, a "For Rent" sign in the yard can attract a lot of attention. You can also place advertisements in local newspapers.
You might consider pinning flyers around the neighborhood. That's especially helpful if you're looking for niche renters, like college students. You can place flyers on bulletin boards around campus.
How to Advertise a Rental Property Online
These days, advertising a rental property online is an easy, inexpensive way to find tenants. Think about the type of renter you're looking for and then find niche groups online where they might find your ad.
For example, if you want to rent to traveling nurses and doctors, find Facebook groups that they might frequent. For more general local advertising, check out websites catering to Las Vegas rental properties.
What to Include in Your Advertisement
There are few things that absolutely must be included in the property description of your ad. Make sure you describe the property, highlighting what amenities or unique features are available, such as pools or gyms.
You'll also want to describe the neighborhood. Let people know what's within walking distance as well as any hot spots that might be of interest. Also include any information about utilities, parking, and pet policies.
Take Good Photos
Your photos are probably the most important part of your ad. Prospective tenants that find your listing online are 80% more likely to contact you if you have over 20 photos.
Make sure to invest time and effort into taking great photos of your property. That means staging and prepping. Clean out personal items and any clutter, and clean everything from windows to ceiling fans.
Take photos of each bedroom and bathroom, the kitchen and kitchen appliances, and dining and living areas. You'll also want to take photos of any outdoor space, including your yard and parking areas.
Renting a Property in Las Vegas?
Renting a property in Las Vegas isn't different from renting anywhere else in the US. You need to cater your ad to the type of tenants you want, find them online or via traditional methods, write great copy, and take even better photos.
Now that you know how to advertise a rental property in Las Vegas, NV, let us help you get started. Contact us for more information.